SXSW Update

Mar 13, 2006

I’m at SXSW, and so far, it has been a true delight.

I’ve been hanging out with Mark Bixby a lot, and that’s been a treat. He and I had some chinese food, and got along quite nicely. This was somewhat a result of his Free Starbucks at SXSW post. On a side note, he told me all the people who responded to his post specifically asked to find a place other than Starbucks to hang out.

The panels have been awesome (a nice change from my last conference, AIGA in Vancouver), but as most people know, that’s only half of SXSW. The evening events have been, for the most part, a blast. Moreso than the panels, they really illustrate how huge SXSW is. The Frogdesign party last night was packed and loud. There’s no sensation quite like standing in line with a bunch of sweaty bloggers. The South by Northwest party was, thankfully, a bit smaller and indoors.

More later, just wanted to let you know how I’m enjoying things here in the heat. It’s half over, which is surprising. Both in that it feels like I just got here, but it also feels like I’ve done so much.